Develop These Self-Management Skills to Elevate Your Performance

Have you ever wondered what others think about your performance? Consider the people who have an active interest in how well you perform. This includes clients, partners, and even the way your reputation is viewed by those who would work with you in the future.

Are you presenting yourself as someone who gets results or are you unconsciously showing that you don’t have the ability to get the job done?

With more people working remotely, it’s important to develop necessary self-management skills to achieve key goals. This piece provides seven self-management skills needed to elevate your performance. Follow these tips and you’ll not only improve performance, but you’ll get the attention of those who are watching.

[1] Develop the Ability and Willingness to Hold Yourself Accountable

If you want to excel in business and life, then it’s important to develop critical self-management skills. One important self-management skill to develop is the ability and willingness to hold yourself accountable. If you say you’re going to do something, then make sure it gets done. Take ownership of your goals and the work needed to achieve them. In this video, I’ll share a tip on how you can easily hold yourself accountable to personal commitments and achieving your goals.

[2] Learn to Set Better Goals

Successful people know the importance of setting the right goals. Think about the people in your life. How many frequently set New Year’s Resolutions only to let them to fall to the wayside by Valentines’ Day? That’s just one particular goal but more than likely those people set poor goals the remainder of the year too. Here is a quick tip for constructing better goals.

[3] Improve Time Management by Eliminating Distractions

Every day we are bombarded by distractions. We live in a world filled with noisy disruptions, shiny objects, and frequent interruptions. Everywhere we turn, there is someone or something trying to steal our attention. This episode provides a quick coaching tip to improve time management by eliminating daily distractions that keep us from focusing on priorities. Apply these tips into your daily life to develop better self-management skills and increase productivity in business and life.

[4] Ask These Questions to Increase Motivation

Some people are motivated by external drivers such as money, praise, or purchasing material items. Others are motivated by internal drivers such as feelings of satisfaction, fulfillment, or personal achievement. It is also possible to be motivated by both depending on the situation. Have you ever thought about your personal drivers and what motivates you to achieve your goals? This episode will provide important questions to ask yourself to increase motivation.

[5] Learn to Move Forward by Adapting to Change

In this episode we discuss moving forward by learning how to adapt to change. As stated by Heraclitus, “The only constant in life is change.” We’ll talk about developing flexibility by reframing the situation. In other words, learning to view the situation from a different perspective. The proverbial phrase, “When life hands you lemons, make lemonade” is a perfect example. The situation might not be ideal, but you can still make the most of it. Learn to be flexible and adjust course as needed, while continuing to drive forward towards your goal.

[6] Develop Coping Skills to Manage Stress

Playing at higher levels typically means having to deal with increased levels of stress. It naturally comes with the territory. Take a proactive approach to dealing with stress by utilizing coping skills and having healthy outlets to channel negative energy. Effective coping skills could include activities like listening to music, going for a walk, reading for pleasure, or exercising. In this episode, you’ll learn a simple coping skill to effectively manage stress and other unwanted negative emotions that can be used in all areas of life.

[7] Maximize You Growth with this Daily Habit

Learn how to maximize your growth by instituting a simple daily habit. If you want to sharpen your professional skills and grow as an individual, then it’s important to develop the habit of daily learning. Invest in your future by dedicating 30 minutes every day to learning something new. Advances in technology have afforded people the opportunity to learn from world class leaders and mentors any time of the day in a manner that is most convenient to them. Learning has never been easier.

Develop these seven self-management skills to get the results and recognition you deserve. Subscribe to the Daily Minute with Rich podcast and video series to receive tips delivered directly to your inbox.

Photo by Jo Szczepanska on Unsplash


5 Ways to Be More Assertive in Daily Communication

Assertiveness is having the ability to recognize one’s own wants and needs, and the willingness to act on them in a clear and respectful way. It also means being able to recognize and express your feelings, views, beliefs, and personal choices in a firm and decisive manner.

This piece will focus on five ways to be more assertive in daily communication. Let’s begin by briefly identifying three distinct communication styles.

Aggressive communication style – These individuals are only concerned with themselves and getting what they want. They might resort to tactics like manipulation, guilting, bullying, or acts of force to get what they want.

Passive communication style – These individuals put the wants and needs of others before their own. They have difficulty saying “No” even if it brings inconvenience or hardship their way. They always have to please others.

Assertive communication style – These individuals have clearly defined wants and needs. They can confidently express their feelings, views, beliefs, and personal choices. They are firm, yet respectful, when making decisions even if it means saying “No” or disappointing someone.

What Do Your Personal Boundaries Say About You?

Curious to know what your personal boundaries say about you? Better yet, have you taken the time to set clear boundaries in your life? Being assertive means having the ability to clearly define and state your individual wants and needs. This includes having the capacity to express feelings, points of view, beliefs, and personal life choices in a respectful manner even when they differ from those nearby. Setting clear boundaries is a way of separating the things you choose to allow from all the things that are not allowed.



Know Your Priorities and Say No to Everything Else

Have you taken the time to set clear boundaries in your life? Being assertive means having the ability to clearly define your individual wants and needs. This includes welcoming the things that interest you and being able to comfortably and confidently say “no” to things that aren’t a good fit. If you have trouble saying “no” to others, then this episode will give you an easy-to-apply tip that it sure to help.



Are You Clear on Your Own Self-Worth?

When you know how valuable you are and what you deserve in life, then it becomes easier to attract the things you want. It also makes it a lot easier to say “no” to the things that don’t serve or interest you. Getting clear on your own self-worth is a powerful way to boost self-confidence, self-esteem, and will encourage more activities that promote self-love. Do you want to be happier in life and create greater life fulfillment? Take a step today towards realizing your worth as an individual.



Keeping Your Cool for Better Communication

No matter who you are, it can be stressful and stir unwanted negative emotions when having difficult conversations. In a recent DMWR episode we talked about saying “no” to activities and offers that don’t interest or benefit us, which can lead to feelings of anxiety. When we experience these unwanted negative feelings, communication can suffer. This episode talks about ways to keep calm during stressful situations to bring about better and more effective communication.



Everyday Steps to Be More Assertive in Life

For many passive communicators, the idea of being more assertive in life is a desirable goal but can seem like a destination that is a long way off. Here we will discuss everyday situations that will provide real-world opportunity for you to practice asserting yourself.



Use these simple tips to practice communicating in a more assertive way and start seeing dramatic changes in your life.

Photo by Clem Onojeghuo on Unsplash


3 Tips for Giving a Successful Podcast Interview

Earlier this week you sent an incredible pitch to that podcast host you follow and finally heard back. You’re in! The host asked you to submit a bio, headshot, and key talking points for marketing purposes which you sent over immediately. The host also provided the online calendar link to schedule the recording. You did that too.

You’ve done all the steps perfectly so far. The only thing left to do is… oh darn.

Realization sets in that all the experts you’ve been following only talk about nailing the pitch. While only a select few actually talk about the most important thing. This is what you’ve been working towards. You want the opportunity to position yourself as an expert in your industry. That’s why you started to actively schedule these interviews.

But it’s important to note that the mere act of being on a podcast just isn’t enough. It takes more than simply being featured on the show. There’s a science behind giving a successful interview and today we’re going to distill it down to three easy-to-follow points. For the sake of simplicity, we’ll avoid the minutiae of technical discussion and save that for a more in-depth conversation later.

[1] Build a personal connection with the host

Most podcasters schedule a preliminary meeting prior to booking in order to gauge for synergy or, in some cases, a few minutes before going live to conduct a pre-interview warmup chat. Use this opportunity to build a personal connection with the host.

If you’re unsure why this is something the guest needs to worry about; trust me, it’s important. The host of the show is like the pilot, and the pilot is going to determine whether the conversation successfully takes off and you have an amazing episode together or whether it crashes and burns before ever leaving the runway.

That being said, take a proactive approach to connecting with the host and establish good rapport. This will help ensure an engaging conversation that will keep the listeners’ attention. In addition to being featured, a great host will help you promote the episode, could make introductions to other podcasters who might be interested in having you as a guest, and might even send referrals your way. If you want any chance in collecting these added spoils, then developing a positive relationship with the host and production staff is a must.

In the event that you’re going through the show’s producer rather than the host directly, then you’ll want to take initiative and do some research on the host. What’s their interview style? Do you have common interests? Anything that will help to develop quick rapport for an enjoyable conversation.

[2] Be prepared

This is the Boy Scout motto. It should seem pretty obvious that being properly prepared is important, but then again, we need to have caution labels on hot beverage cups because some individuals have difficulty with common sense. About two years before launching my own podcast, I was the co-host of another branded show with a specific niche audience. During that time period, on more than one occasion, the guest we planned to interview showed up completely unprepared. In fact, one particular time a guest overslept and basically rolled out of bed just before we went live.

While being on a podcast might not have the same splendor as being a guest on Oprah or Good Morning America it still warrants an air of professionalism and due preparation. Review your subject matter and talking points. Make sure the environment is quiet. Some podcasters record both audio and video formats to leverage multiple platforms. If doing video, then check your lighting.

Pro tip: Most podcasters will even provide the questions ahead of time. All you have to do is ask the host or producer. Asking for the questions a few days before the show will speak volumes about you as a professional. It shows that you are taking the interview seriously because you’re willing to put in the extra effort by making necessary preparations. It also shows that you value the podcaster’s time which will be appreciated.

[3] Relax and have fun

Remember, you’re the expert and speaking on a topic that you know. This isn’t your tenth-grade history presentation where you were told to research some random historical event from 200 years ago and then expected to speak in front of a classroom of peers who couldn’t care less about the topic. This is your business. You’re more than proficient in the material and you’ll be speaking for people who are interested in the knowledge you have to share. Take a deep breath, smile, and talk about the business that you love so much.

Follow these key points to give a successful interview. In time, you’ll develop your own personal style and flow. There’s no need to over complicate a very simple conversation. The podcast host wants to highlight you and provide a platform to share your expertise for the benefit of the listeners. Take initiative to create the best possible outcome by connecting with the host beforehand to establish rapport. It’s a team effort so work with the podcast host and don’t be afraid to ask for any tips he/she might wish to offer. Show up prepared and ready to go. This will help ease any tensions or feelings of anxiety because you have a plan in place. Speak naturally and allow the conversation to flow with ease. The more you do, the better you’ll become so take advantage of every opportunity to share your expertise.


This article originally published on Entrepreneur

Photo by ConvertKit on Unsplash


5 Ways to Communicate with Purpose

Living in these times we need true leadership more than anything. We need this on the world stage, within our local communities, and at home. Real leadership isn’t about having a fancy title, big office, or the amount of authority we hold. It’s a conscious attitude, demeanor, and ability to bring out the very best in those we serve. This includes the way we go about engaging with others.

To be an effective leader one must develop strong communication skills. Human beings are social creatures, so it only seems fitting that we learn to develop these skills to use in our daily lives. The guiding communication principles employed in the corporate setting to motivate the team before the big product launch are the same ones used to get your four-year-old to clean up his toys before bedtime. The main difference would be the manner in which you communicate the intended message.

Here are five things you need to know about communicating with purpose:

1. Be a Good Listener
Being an effective leader means having the ability and willingness to address the wants and needs of those in your charge. It means putting aside pride and ego for a moment and allowing the other person to speak.

During this time we must listen – to listen – and actually comprehend the meaning and intention of the message being conveyed, rather than simply waiting for our turn to retort.

2. Be Authentic
Be open, be genuine, and be who you really are. Nobody likes an authority figure who wears a mask or comes off as being fake. People aren’t stupid and they can easily spot an imposter. Don’t be afraid to admit your flaws, after all, you’re only human. Show who you really are and people will respect and love you for it.

3. Make Your Intentions Clear
Say what you mean and mean what you say. State what you want clearly and appropriately. Whether you’re directing a subordinate or collaborator on next steps of the project, redirecting a young child to encourage appropriate behavior, or having those private and more intimate moments with a partner; choose direct communication over ambiguity. Never assume the other person knows what you want.

Maybe you feel that the other person should know and perhaps you can even provide ample justification to support your stance, but at the end of the day those are simply your feelings and that doesn’t necessarily correlate with the reality of whether that person actually knows. That being said, do yourself a favor and make your intentions clear from the beginning.

4. Speak to Empower
Think about the people around you. There are countless individuals who look to you for advice and turn to you for suggestions. Not to mention the fact that there are probably many others who quietly observe your behavior but may be too timid to ask for help.

Maybe they’re currently going through some trial or tribulation that you’ve already overcome, yet they are embarrassed to ask for help. Become a keen observer of the world around you and provide words of encouragement following a job well done. Praise the individual(s) responsible or the team as a whole and make the celebration about their efforts not about your ego.

If you notice someone struggling, then offer guidance while still allowing the person to take responsibility by tending to the completion of the task. Doing so will empower the person with regard to the current situation and boost confidence for future obstacles.

5. Lead By Example
In the words of Benjamin Franklin, one of the Founding Fathers of the United States, “well done is better than well said.” Don’t be a man who only talks of the things he will do. Be the man who takes initiative and does them. Allow your actions and deeds to speak for you.

Make sure to walk your talk. We’ve all witnessed that person whose words and actions weren’t congruent. That person didn’t maintain the “lead by example” motto but rather the hypocritical stance of “do as I say and not as I do.”

If you’ve ever known someone who operated from this position then take a moment to think about what was actually being communicated. Whatever it was, it probably wasn’t anything good. Be the man whose actions and deeds are conveying the right message to the intended recipient.

Incorporate these simple practices into your daily life and start communicating in a more purposeful and meaningful way. Be mindful of the fact that I chose to use the word “practice” for a reason. These are things that we must do consistently to perform with clear and conscious intent.

Are you communicating clearly?

This piece was originally published on The Good Men Project

Photo by Product School on Unsplash



Rock-Solid Podcast Pitch

Recently I posted information discussing the power of podcasts and leveraging your guest features as a key component in your marketing strategy.

Before any of that is possible, you’ll need to get your foot in the door with a solid pitch. This is one area that requires special attention because it’s a key factor in determining whether or not you’re invited on the show in the first place.

Podcast hosts receive pitches every day from experts who want to be featured. There is no shortage of possible guests. It’s also important to remember that podcasters have spent long hours branding their show and building their community. For some it’s an extension of their business. When you appear as a guest, the host is basically vouching for you and your expertise in front of their cherished audience. To get this placement you’ll have to prove that you’re worthy of the recognition.

Here are 3 things every good pitch should include:

Professionalism – If you want to be taken seriously then you need to project the right image. This means using appropriate language, good manners, and respectful tone. It could also include imagery such as an attractive media kit to make an impression.

Knowledge of the show – Listen to several episodes prior to sending in your pitch to get a basic understanding of the show including the host’s interview style and flow.

Focus on the audience – At the end of the day, a podcast is nothing without its audience. Clearly communicate how your message will impact the listeners. Obviously your motivations and interests lie with getting exposure and growing your business but the podcaster doesn’t care about that. The podcaster’s objective is to provide valuable information that benefits the listeners. Appeal to the podcaster’s interests rather than your own (ego). Focus on how your message will help the listener.

Make it a point to emphasize these key areas in your pitch and podcasters will be excited to schedule your appearance.  

If you want more information on projecting the right image then check out this free training video – Media Kit Made Simple


Photo by Jonathan Farber on Unsplash



Back When My LinkedIn Game Was Horrible

I joined LinkedIn around 2013 without any clue on leveraging the platform effectively. Back then, my LinkedIn game was horrible.

At the time, most of my friends hadn’t even heard of it so I was left to learn on my own through some serious trial and error. In those earlier days I attended tons of webinars to learn the functionality of the platform in general; but in terms of learning how to interact and engage on the professional platform, much of my learning came from observing and modeling others. 

Since I didn’t really have a clue what I was doing, I simply connected with everyone and anyone that I found. In hindsight, this was one of the worst mistakes I could have made because I picked up some really bad habits and practices by trying to mimic the behaviors of those I encountered. I rationalized it as, “well, I don’t know what to do here so I’ll look and see what others are doing,” assuming they had the game figured out. As it turned out, many of them were probably just as clueless. 

As mentioned above, my first bad habit was firing off connection requests to any person I came across without doing a single bit of research to vet the individual and gauge whether the connection made sense. I thought that I should be connected with everyone and so I did. But all that brought was a large network of people that I knew nothing about. 

The second bad practice I picked up was bombing the inboxes of new connections with those long ugly messages talking about how fantastic I was. You know the type. Those messages that are part bio, part sales letter, and completely unsolicited nonsense. 

That’s right. In those earlier days, I was that guy. I could say that I didn’t know any better because the truth is that I didn’t, but I take responsibility for my own actions. Thankfully, I was able to learn and adopt better ways of communicating online. 

All it really took was a few minor adjustments. 

Those behaviors weren’t necessarily bad or wrong. They just weren’t effective, especially for me and my individual style.

As you think about your own practices, whether online or in real life, take a close look at how effective they are. 

Maybe some minor adjustments are needed to get the results you’re looking for. 

Those seemingly small tweaks could make all the difference in the world.

Here’s to using social media with purpose to make meaningful connections in the digital space!


When Your S.M.A.R.T. Goal Isn’t Working

It’s easy to set goals. People do it all the time.

But do you know what people don’t do all the time? They don’t always achieve the goals they set.

Setting a SMART Goal is a great way to clearly state what you want to achieve but it doesn’t ensure a successful outcome – at least not by itself. Something else is needed. This missing key element is extremely important, yet many times, completely overlooked.

This podcast episode was inspired by a recent coaching call with a client. Listen as I share how asking 2 very important questions made all the difference for my client and how you could use these same 2 critical questions to completely transform your goal setting ability and become the high achiever you were meant to be.

Photo by Markus Winkler on Unsplash

Download this Free Guide

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3 Digital Communication Tools that Lead to More Customers

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You Don’t Need More Certifications. Put Yourself Out There!

I am a BIG believer in daily learning and growth. I think we should all have a coach or mentor, read books that help us advance, attend specialized training to develop new skills, and grow in our business / career path. 

But I see a lot of coaches and entrepreneurs who fail to share their message because they doubt their current ability. They rationalize their behavior thinking, “I’ll do this after I get this next certification” but that passes and they remain silent. Then a new certification opportunity or fancy course flashes across their screen and that’s the new “must have” before they fully commit to sharing their message and making significant business moves. 

You don’t need every certification under the sun in order to be a valuable coach or service provider. You don’t need to be a guru. You don’t need to be a top 1%-er.


Right now you are good at what you do. So share your message and establish your platform. Serve others and collect data and testimonials. Then share those. Build on your successes. 

The best part is that you can do this AND continue to learn and grow at the same time. Each day getting better. Each day learning something new to share with your audience and clientele. Each day growing your value and building your leadership platform. 



If you want help in developing a clear and direct course of action then let’s talk. I’d be honored to help you position yourself as a recognized expert so you can grow your business.

Ready to take action here and now? You can start today for less than a cup of coffee.


If you’re committed to your future then I want to show you how I will help you position yourself as a recognized expert so you can grow your business. 

Photo by Robert Anasch on Unsplash


Your Message Doesn’t Belong in a Bottle

You started your business for a reason. In fact, there were probably multiple reasons you started down the entrepreneurial road, but more than likely most of those individual reasons sit nicely under the big umbrella idea of wanting to make a difference for others while also carving your own path in the world.

However up until now, something has been stopping you from sharing your message or at least holding you back from delivering your message effectively and to the best of your ability. Perhaps you’re sharing it just once in a while or maybe you’re only putting out content sporadically without a clear strategy. I want to remind you that your message doesn’t belong in a bottle.

I use social media a lot. My platforms of choice are: Facebook, LinkedIn, Instagram, Twitter, and YouTube.  Two other platforms used to connect and reach my audience are my blog (featured on website) and my podcast. When visiting other people’s social media profiles, I’m astounded every time I read another entrepreneur’s tagline or bio, purporting some amazing title or sexy status as a renowned expert yet their content reveals little original thought and there is nothing that truly differentiates them from others in their industry. Years ago it was a costly and time consuming process trying to connect with your audience and promote your services but these days we can do it with ease through the advances in modern technology. In most cases, this can be done very cost efficiently or even free when incorporating basic tools featured on social media apps.

Answer these 3 Questions

  1. What is your message as an entrepreneur?
  2. What defines you as an expert in your field? (or)
    What makes your business unique when compared to others in your industry?
  3. Why should that prospective client/customer choose your services/products over those offered by other similar businesses?

Note: Did you take the time to truly answer those questions or did you just skim over them? Answering these three questions honestly and completely may require some real soul searching but, in doing so, you’ll benefit greatly. (Scout’s honor)

The Online Space is Getting Crowded

There is no better time than right now to become an entrepreneur. You heard this calling. I heard this calling. Millions of people around the world have also heard this same calling. This is a great thing because it provides wonderful opportunities for people at all levels. It also means there is a lot of competition out there. Again, this is a good thing but it’s also a firm reminder that we must play at a higher level if we want to be successful. If you’re a small town family physician, personal trainer, or mechanic there’s a reasonable chance that you might be the only one in your town. You don’t need to advertise because everyone in town already knows that you’re the town doctor, or the town gym, or the town car shop. Life is simple.

However, this probably isn’t true in your case. Even small towns aren’t that small and isolated anymore. This point is completely null and void if you’re selling services and goods online because everyone has access to the internet. This means the small town guy has the same opportunity to grow as the big city guy. It’s like a modern day David and Goliath because, given the right strategy and systems, this little guy can completely blow that big city guy out of the water – positioning himself as a real giant in the industry simply by outperforming the competition.

This is why it’s absolutely vital to the longevity and prosperity of your business that you not only craft the right targeted message but also commit yourself to sharing this message with your audience regularly.

Time to Pull the Trigger

It’s time to look deep and determine what’s been stopping you from sharing your message up until this point.

  • Have you been lacking a clearly targeted message?
  • Are you uncertain about how to effectively design a working strategy?
  • Are you confused by technology and need someone to break down the basics?
  • Is it a matter of not having enough confidence to broadcast your message to the masses?
  • Are you afraid people are going to laugh at you or fearful of criticism?

Your audience wants to hear from you but for some reason you’ve been holding back and not giving yourself fully. They want your tips, tricks, and hacks to overcome those nagging problems. They’re looking to hear your expertise and insights to gain greater clarity on those elusive issues that have been holding them back for so long. They want to know how your new product or program will make life so much easier. They want to know a lot; but they won’t get any of this until you decide to share it with them. This is your chance to connect with your audience in a greater way and give them everything they want right now. On the other hand, you could just continue to sit silently, allowing your audience to find someone else who is willing to give them what they need.

Download this Free Guide

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3 Digital Communication Tools that Lead to More Customers

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3 Tips to Level Up Your Connection Game

When meeting someone online for the first time do you want to be recognized and remembered as a pro to know, or are you content with just making the acquaintance even if it means being lost in the shuffle and becoming just another meaningless network connection that will be scrolled over time after time?

The digital world has played a major role in society for years and because you’re here right now, I can safely assume that you’re using social media for business. But, like anything else in life, if you want to be successful with your social media activity then it’s going to take a good bit of knowledge and finesse. It’s not enough to just be connected.

Try this: go onto your preferred social network and scroll through your connections. Can you give an important detail about all of those people? Can you remember how you connected with half of them – or why you even connected in the first place? If you’re like most people, then it’s doubtful.

When it comes to connecting on social media, we can all do better. We should do better. If we want to be successful, then we need to improve the way we’re currently doing things.

Today I’m going to give you three tips to level up your connection game.

TIP #1: Do your research
When it comes to connecting with people on social media, do your research on the individual before sending out that invite. This is specific to LinkedIn and Facebook more so than the others because these two platforms in particular require a mutual connection agreement. On Twitter and Instagram you can follow accounts without necessarily receiving the follow back. However, when you invite someone to connect directly on LinkedIn and Facebook, the other party must accept the request. That being said, rather than blindly sending out random requests on these two platforms, do your research on the individual.

Go to the person’s profile and take a look around. Could this person add value to your network and social experience? Can you add value to this person’s network and social experience? If so, then how? Make sure you’re creating an enriching digital environment. Don’t be one of those people who send out a hundred requests a day and then never engages. Sure, it will take a little extra time and effort on your part, but this is how to build a solid network. Focus on quality over quantity.

TIP #2: Personalize the invite
Sending a personalized invitation is the real-life equivalent of walking up to someone at a networking event, extending your hand, and confidently saying, “hello, my name is Rich and it’s a pleasure to meet you.” This is easier to accomplish on LinkedIn because, on LinkedIn, you’re able to send a personalized invitation to connect, whereas on Facebook if you send a direct message prior to connecting it may go directly to the “message requests” folder rather than the general inbox and the individual could miss the notification. That aside, sending a personalized invitation is still a better approach to connecting. It may require you to get innovative but that could also lead to better chances of being remembered.

TIP #2.5: Remember to say thank you
Don’t leave the person hanging after they accept your request to connect. Send a quick note expressing gratitude for having your request accepted. This alone will separate the professionals from the amateurs because few actually do this – and even fewer do it well. I can’t tell you how many times a person has responded with complete surprise having received this genuine message of appreciation. I’m proud to say that I do this with every new person that I connect with, and if you do it too then you’ll join a very exclusive club of individuals who make personalized communication a top priority.

TIP #3: Develop a meaningful relationship
The ability to cultivate a healthy and mutually beneficial relationship is as important in business as those we seek to create in our personal and more intimate lives. Imagine for a moment, that you’re out with friends at a social event. You’re having a good time, minding your own business, and the group is approached by an attractive single. The group is greeted appropriately, and pleasantries are exchanged but within a few short minutes this unknown person is immediately propositioning you for sex. Most of us would be taken aback and many would probably express a few choice words to that individual.

Mentally and emotionally healthy people typically have a particular set of criteria that must be met before choosing to become intimate with another. The same can be said in relation to those with whom we choose to do business. Though the details differ, the reasoning remains the same. We want to feel safe and secure in our decision. We also want to have a certain level of trust, in knowing that the person has our best interests in mind. These take time to develop and shouldn’t be rushed. If you’re playing the numbers game, then you’re bound to get lucky from time to time but this isn’t a good long-term strategy. There’s a much better way to connect and do business. Stop trying to sell your products and services upon initial interaction as this can be off-putting. Instead, focus on creating a meaningful and value-based relationship with your audience.

Great structures require firm foundations. Likewise, if you want to create a long-lasting and profitable business then you’ll need to develop strong relationships. Allow these basic building blocks to serve as the foundation upon which you strengthen your online network and grow your business.


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